- PROFESSIONAL PROFILE
- Individual contributor committed to the success of hundreds of satisfied clients
- Equip clients with the information, content, and tools to grow sales and improve marketing initiatives
- Accelerate conversion of breakthrough prospects into revenue
- Relentless drive to deliver a win/win scenario by balancing customer expectations
- TRAINING
- HubSpot Certified - Spin Selling - Sandler Sales Institute - Miller Heiman - Dale Carnegie Immersion Seminar - BA in Sociology New School University
- AREA OF EXPERTISE
- Sales Enablement
- Website Metrics
- Social Media Marketing
- Webinars
- Farming / Cold Calling
- Website Design & Development
- Call Centers
- Behavioral Marketing
- Sales Navigator
- Content Delivery
- New Business Development
- Farming / Cold Calling
- Call Centers
- Webinars
- SEO
- Disaster Recovery
- Business Financing
- Social Media Marketing
- Online Marketing
- VOIP, TCP/IP, LAN, WAN
- Networks
- HIGHLIGHTED PROJECTS
INTEGRATED MARKETING
Challenge
Solution
Results
KEEPING THE LIGHTS ON
Challenge
Solution
Results
TAPPING LOCAL AND NATIONAL SEARCH
Challenge
Solution
Results
- TOOLKIT
Salesforce
HubSpot
Sugar
PPC Advertising
SEO
Banner Ads
Email Marketing
Google AdWords
Inbound Content
Webinars
Sales Enablement
Call Centers
- ADDITIONAL EXPERIENCE
Top performer, tech savvy, prospecting, acquisition of new sales, conducting webinars and remote sales presentations, building brand value, responsible for maintaining business relationships, revenue retention.
Beyond the client successes detailed above, highlights of my work in the past decade include:
- Shortened sales cycle for telemedicine testing kits by 50% for Physician 360
- Developed marketing plan and redesigned website, increasing donor contributions 25% for James Jay Dudley Luce Foundation
- Improved inbound website conversions 55% for TR Digital Media
- Directed a team to develop a data visualization and analytics tool that aggregates supermarket pricing data across South America, enabling real time data collection, analysis and results; tool adopted by clients like Procter & Gamble and Johnson & Johnson, increasing customer subscription rate 30%
- Negotiated high revenue deals and surpassed quotas as an Account Executive for Rewards Network from 2017 – 2020
- TOOLKIT
Salesforce
HubSpot
Sugar
Email Marketing
Inbound Content
Website Design & Development
Paid Advertising
Sales Navigator
- ADDITIONAL EXPERIENCE
Top performer, tech savvy, prospecting, acquisition of new sales, conducting webinars and remote sales presentations, building brand value, responsible for maintaining business relationships, revenue retention.
Beyond the client successes detailed above, highlights of my work in the past decade include:
- Shortened sales cycle for telemedicine testing kits by 50% for Physician 360
- Developed marketing plan and redesigned website, increasing donor contributions 25% for James Jay Dudley Luce Foundation
- Improved inbound website conversions 55% for TR Digital Media
- Directed a team to develop a data visualization and analytics tool that aggregates supermarket pricing data across South America, enabling real time data collection, analysis and results; tool adopted by clients like Procter & Gamble and Johnson & Johnson, increasing customer subscription rate 30%
- Negotiated high revenue deals and surpassed quotas as an Account Executive for Rewards Network from 2017 – 2020
- TESTIMONIALS
“By utilizing his team of industry experts and an impressive array of online marketing tools, our organization was able to receive the services that others only promise to deliver.”
– Tom BurkeCDO at TR Digital Media
“Ray is very understanding to the needs of business owners and has an excellent grasp and understanding of the products he is selling.”
– Jeff ChapmanAccount Executive at Rewards Network
“Ray’s drive for a successful business partnership and sense of ‘we can do this together’ is second to none.”
– Jim Luce,, Founder & CEO at James Jay Dudley Luce Foundation
“Within two months, we generated enough sales to offset the cost of our site development…. I would recommend [AMMA marketing] to anyone who wants to market their business and/or sell their products or services via the internet”
– Barry LockomPresident at East Coast Cleaning Emergency Services
“He routinely dug down to the fundamental problems clients were having with their marketing projects, allowing us to create more focused and effective campaigns for them.”